Mission Statement

Seek commercial and nonprofit clients, listen intently to their needs, creatively interpret those needs and ideas in a surprising and relevant way and exceed their expectations with quick project response and a cost effective price.

Working With YBR Design

Consistent with our mission, YBR Design seeks to delight our clients by managing our projects and relationships in a way that creates not only great results but confidence throughout the process. When you work with YBR Design, we listen to you to ensure that we understand your needs. We then commit that information into a creative brief and finally a project proposal so that you understand we know about your needs and we want your business. We want you to feel like you are “in the loop” during the project and write into our proposals an adequate review and approval process. Lastly, we never markup outside costs and pride ourselves in providing outstanding project support throughout your project. Your successful project is our goal…delivered on time, within budget, fully informed and de-stressed.

1

Listening

YBR will listen intently to your needs. Your brand identity project is important because it is an extension of your brand and . Tell us about your brand, your product/service, the target audience and competitors. We want to know about the competitive frame, the key features, benefits and value you bring to the user. By listening well, YBR Design ensures a more informed creative brief and ultimately, a better design solution.

2

The Creative Brief

Writing a great creative brief is a critical step in any creative endeavor. YBR won’t just listen intently to your needs, we’ll capture your project in a creative brief that will communicate your needs to our design team. By understanding the scope of your project at the beginning, we can streamline the creative process, eliminate false starts and ensure that you see relevant work early in the process. By writing an accurate creative brief, YBR Design ensures a more informed creative team and ultimately, a better design solution.

3

Our Project Proposal

An informed creative brief leads to a thoughtful proposal for work. YBR Design values the opportunity you give to us to understand and compete for your business. Our proposal will show you that we really do understand your project. Our pricing will show you that we really do want your business.

4

The Project or Review And Approval

Once a project is approved and a deposit received, our design team will initiate your project.

5

No Markup On Pass-Through Costs

At YBR Design, our only business is great graphic design. It sounds obvious but most of the old school design companies seem to think they are some kind of retailer…marking up all of the outside purchases needed to complete projects…photo shoots, copy writing, fonts, stock photos, prep…their list seems to go on and on and on. At YBR Design, we only charge for what we do…design. If we buy outside materials to support your project, you only pay the price for the item and our time to manage it…but you never pay a markup!

6

Project Management

YBR Design wants to take the mystery out of hiring outstanding design support. We will discuss your project, help you understand and engage the process and make sure that you are comfortable with YBR Design, all along the way. YBR Design will also be there afterward the project is complete to provide advice on getting your materials produced.

Your successful project is our goal…delivered on time, within budget, fully informed and de-stressed.

YBR Design working for you!

Interested in having YBR Design work for you? Learn more about our areas of expertise by selecting a service below: